China UX
Insights
We run independent UX research in China to share unique insights and recommendations.
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In this UX study, we use AR as a lens to better understand cosmetic customers' needs: we aim to uncover how beauty tech users are engaging with these apps, and synthesize prescriptive solutions.
Continue readingThe iterative process of building two remote research tools and using them in the wild taught us many things about how to run remote UX research in China to a high standard. We put together a list of things we learned that you could apply to your projects.
Wrapping up a busy year at UX Spot our Research Director, Samuel Jesse was invited on The China Startup Pulse podcast to discuss UX best practices and product localization in China with host Oscar Romas from China Accelerator.
Continue readingWeChat mini programs are shaking up the way brands are trying to reach their customers in China. But it seems some don’t understand why and when users like to use them, especially when compared to native mobile apps. We ran a series of focus groups to explore these questions.
Continue readingDon’t miss out on future China UX research insights
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