Insights
China UX
Insights
We run independent UX research in China to share unique insights and recommendations.
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Wrapping up a busy 2018 at UX Spot our Research Director, Samuel Jesse was invited on The China Startup Pulse podcast to discuss UX best practices and product localization in China with host Oscar Romas from China Accelerator.
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Why and when users like to use WeChat mini programs
Oct 26, 2018
WeChat mini programs are shaking up the way brands are trying to reach their customers in China. But it seems some don’t understand why and when users like to use them, especially when compared to native mobile apps. We ran a series of focus groups to explore these questions.
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