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User research &
discovery
Understand your customers’ needs, behaviors, and motivations to inform the design of future experiences.
User experience
design
Harness user experience research insights to drive the design and business decisions in your digital products.
User testing &
optimization
Test your products to identify pain points, opportunity areas for improvement, and optimize usability.
Service
User experience design
UX Spot transforms research insights into compelling experiences across China & APAC
We create user-centered designs prioritizing usability, satisfaction, and efficient task completion. Our approach ensures your product meets its core objectives and provides a seamless, intuitive, and enjoyable user experience. Through in-depth UX research, we craft interfaces that enable users to effortlessly navigate and accomplish their goals while enhancing overall satisfaction through intuitive interactions.
We design meaningful experiences that drive measurable results
UX design
Our UX design process transforms research insights into user-centric experiences that resonate across diverse markets. We blend data-driven decision-making with creative excellence to deliver designs that look great and perform exceptionally. Our approach ensures seamless experiences across various devices and platforms, adapting to each market's unique digital ecosystem.
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Concept design
We bring your vision to life through innovative concept design. Our team creates conceptual storyboards that visualize the entire user journey, allowing stakeholders to understand and refine the user experience before development begins. We explore multiple design directions, ensuring the final concept aligns perfectly with your brand identity and user expectations.
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Rapid prototyping
Our rapid prototyping process brings concepts to life quickly, allowing for iterative refinement based on real user feedback. We create interactive prototypes at various fidelity levels, from quick wireframes to fully functional mockups. This approach enables us to validate ideas, test usability, and gather valuable insights early in the design process, saving time and resources in the long run.
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HMI design
We specialize in creating intuitive Human-Machine Interfaces that enhance user interaction across various platforms, focusing on automotive applications. Our HMI designs incorporate emerging technologies like AR displays and AI-driven personalization, ensuring your interfaces are current and future-ready. We prioritize usability and safety, creating interfaces that minimize distraction while maximizing functionality.
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Corporate UX training
We help organizations build world-class design capabilities through structured, hands-on training programs tailored to China's unique needs. Our comprehensive approach spans foundational UX principles to advanced specialized topics, enabling teams to deliver exceptional user experiences while adapting to rapidly evolving market demands.
Learn moreWe transform research insights into intuitive designs that drive measurable results
At UX Spot, we've developed a versatile UX design process that adapts to the diverse needs of our clients across various markets.
Market-centric design strategies
China-first optimization
Our deep expertise in Chinese user behavior drives the creation of experiences that resonate powerfully with local audiences. We navigate China's unique digital landscape, ensuring seamless integration with dominant platforms like WeChat and Alipay, while adhering to local regulations and user expectations.
APAC market expansion
For brands targeting the broader APAC region, we blend localized design elements with regional best practices. Our approach accounts for the diverse digital ecosystems across APAC, from mobile-first markets in Southeast Asia to tech-savvy audiences in South Korea and Japan.
Global-local balance
Whether you're a Chinese brand going global or an international brand entering China, we strike the perfect balance. We infuse designs with international appeal for local brands while retaining authentic Chinese elements. For global brands, we adapt your existing design language to resonate with Chinese users, ensuring cultural relevance without losing your core identity.
Digital ecosystem integration
We optimize integration across regional super-apps and local digital platforms, ensuring seamless functionality for payment systems, social sharing, and authentication methods. Our approach accounts for each market's unique technical infrastructure, user engagement patterns, and platform-specific requirements. We carefully balance innovation with established conventions to create experiences native to local users while pushing boundaries.
Data-driven design process
Continuous user feedback loops
We employ iterative testing throughout the design process, refining our solutions based on real user interactions and preferences.
Analytics-informed optimization
By integrating user behavior data, we identify opportunities for improvement and validate design choices.
Business goal alignment
We ensure every design decision supports your key performance indicators and business objectives.
Competitive benchmarking insights
We analyze market leaders to identify opportunities and incorporate proven success patterns.
Cultural fluency in design
Our team's diverse background allows us to create locally relevant and globally appealing designs. We create digital experiences that meet user needs and drive business success across markets. Whether you're targeting tech-savvy users in Shanghai, mobile-first consumers in Jakarta, or a global audience, our approach ensures your product will resonate and perform.
Cross-cultural design elements
We thoughtfully incorporate color schemes, iconography, and interaction patterns that resonate across diverse markets.
Localization expertise
Our designs account for language-specific considerations, right-to-left layouts, and local content regulations.
Global design standards
While adapting to local preferences, we maintain consistency with international UX best practices, ensuring a familiar experience for users worldwide.
User mental model adaptation
We align navigation patterns and information architecture with local users' mental models, ensuring intuitive experiences across different markets.
Recent case studies we transformed insights into cutting-edge experience design
Explore how our strategic design thinking has shaped seamless, innovative experiences that have driven real impact for our clients across multiple industries.
Locations
Shanghai
176 Xietu East Road,
3rd Floor, Huangpu, Shanghai, China
Hong Kong
14 Taikoo Wan Road, 21st Floor, Cityplaza 3, Taikoo, Hong Kong
Sydney
320 Pitt Street Sydney, New South Whales, Australia
Singapore
5 Temasek Boulevard, 17th Floor, Singapore
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